The Stories Behind the Names: How Top Tire Brands Got Their Monikers

The Stories Behind the Names: How Top Tire Brands Got Their Monikers

Where do tire brands get their names from?

The Stories Behind the Names: How Top Tire Brands Got Their Monikers

When you're shopping for tires, you're bombarded with brand names like Michelin, Goodyear, and Pirelli. Ever wonder how these companies got their names? It's not just random letters thrown together; each name has a story that reflects its history and heritage. Let's roll through the history lanes of these well-known tire brands and discover the origins of their names.

Michelin

Let's start with a name synonymous with not just tires but also travel guides and star-rated restaurants—Michelin. Founded by the Michelin brothers, Edouard and André, the French company started as a small rubber factory. The Michelin man, also known as Bibendum, is more than just a friendly mascot; he represents the durability and robustness of Michelin tires. The Michelin brothers were pioneers in using pneumatic tires for automobiles, a game changer at the time which revolutionized how we travel.

The Michelin Man, also know as Bibendum

Goodyear

Next up, Goodyear. No, it's not about having a 'good year'; it's actually named after Charles Goodyear, the inventor who revolutionized the rubber industry. Charles Goodyear discovered vulcanization, the process that makes rubber durable enough to withstand stressful conditions, inadvertently setting the foundation for the modern tire. The Goodyear Tire and Rubber Company was founded much later by Frank Seiberling, who honored Charles by naming the company after him. Thanks to this innovation, your car's tires can last through seasons of road trips.

Closeup of tire sidewall with the Goodyear logo

Bridgestone

Now, let’s cross over to Bridgestone. Originating from Japan, the company’s founder, Shojiro Ishibashi, believed in using an English translation of his surname for the brand. Ishibashi means "stone bridge" in Japanese—hence, Bridgestone. Established in 1931, Bridgestone started during an era when Japan was increasingly modernizing and motorizing. Today, Bridgestone stands as a giant that not only dominates in Asia but has a significant presence worldwide.

Toyo Tires

Toyo Tires traces its name back to its origin in 1945, derived from "Toyobo," the company instrumental in its formation. Established through the merger of Toyo Rubber Industrial and Hirano Rubber Manufacturing, Toyo aimed to innovate within Japan's rubber industry. Known for high-performance and durable tires, Toyo combines tradition with cutting-edge technology, ensuring their tires not only perform but last, whether on racetracks or rugged terrains.

Continental

From Japan, let's drive over to Europe with Continental. Founded in Hanover, Germany, in 1871, Continental started as a rubber manufacturer. The name reflects its ambition—spanning the continent of Europe, aiming to supply quality rubber products including tires. Continental is renowned for its innovation, such as the introduction of tread patterns on tires, which greatly improve vehicle safety by enhancing grip during various driving conditions.

Continental branded hat sitting inside a Continental racing tire

Pirelli

Finishing our tour in Italy, we have Pirelli. Established by Giovanni Battista Pirelli in 1872, this brand has become synonymous with high-performance tires. Pirelli’s name is tied deeply to its Italian heritage, which is known for passion, design, and an inherent flair for the dramatic. Pirelli tires are often seen on sports cars racing through winding roads, embodying the spirit of adventure and high speed.

Wrapping Up

Next time you see these names on a tire sidewall, remember there's more than tread and rubber—there's a rich history and a name carrying legacies of innovation and resilience. Whether it's the resilience shown by Charles Goodyear or the visionary adaptations by the Michelin brothers, these names remind us of the journey these brands have taken to roll into our lives. If you're inspired to explore these legendary brands for your vehicle, don't hesitate to reach out. Call WheelSetGo at320-247-6160 today to find the perfect tires for your journey!